Workshop – Sustainability and profitability

17 septembre 2015

With the aid of a number of real-life examples from Québec businesses of all sizes, see how small and medium enterprises (SMEs) can create competitive advantages and improve profitability by integrating environmental and social aspects in their business strategies. Discover how, by developing new approaches to organization, entrepreneurs have increased their profitability.

Thursday, September 17, 2015
Centre Bonaventure
105 Avenue de Grand Pré, Bonaventure

PART 1 | 9 a.m. to 12:30 p.m.
PART 2 | 1:30 p.m. to 5 p.m. (reserved for people with knowledge in accounting and management)

 Click here to subscribe!

COST (Lunch is included for all-day participants)
SADC member: $30 (Part 1) / $50 (All day)
Non-member: $50 (Part 1) / $70 (All day)



Training objectives

  • Develop how to integrate environmental and social aspects in business strategic planning.
  • Explore the competitive advantages associated with sustainable development (cost reduction, increased revenue, better branding, increased reputation, satisfied stakeholders).
  • Become familiar with management and decision-making tools to facilitate the development, implementation and realization of a sustainable strategy in an SME.

Register quickly as space is limited!

Deadline: September 11, 2015

Marc Journeault, trainer.

Marc Journeault is an associate professor at the Laval University school of accounting. Holder of a Ph.D. in Economics and Management from the Université Catholique de Louvain in Belgium, his research interests include management accounting, strategy and sustainable development. Professor Journeault has coordinated and participated in several research projects designed to demonstrate the competitive advantages associated with sustainable development. His research has also focused on the role of management accounting to support a sustainable corporate strategy.

Presented by the Baie-des-Chaleurs SADC, the Baie-des-Chaleurs Sustainable Development Network and Emploi-Québec.


Renseignements :

Manuelle Ann Boissonneault
Conseillère au développement
418 392-5014 poste 224